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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsTrump Moves to Crack Down on Drug Advertising
https://www.nytimes.com/2025/09/09/health/fda-drug-advertising-warning-letters.htmlhttps://archive.ph/kNlbE
Trump Moves to Crack Down on Drug Advertising
The administration is proposing a return to a 1990s-era policy that kept most drug ads off TV. That could dent the revenues of drugmakers and major networks.
By Rebecca Robbins, Christina Jewett and Dani Blum
Sept. 9, 2025 Updated 9:35 p.m. ET
President Trump signed a memorandum on Tuesday directing his administration to revive a decades-old policy that is likely to sharply restrict advertising of prescription drugs on television.
The move reflects one of the top priorities of the health secretary, Robert F. Kennedy Jr., who has repeatedly called for a ban on drug advertising on television. The policy change threatens to dent the revenues of pharmaceutical companies.
The memorandum also stands to hit major television networks, which earn substantial revenue from pharmaceutical advertisers trying to reach older viewers.
The proposal, which would effectively reverse a 1997 policy change that opened the floodgates to a deluge of TV drug advertising, is likely to be aggressively opposed by the drug industry, which has long had the courts on its side on this issue.
Past efforts to even modestly restrict drug advertising have been blocked by the courts on First Amendment grounds. The White House said it planned to change the policy via a rule-making process.
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https://www.whitehouse.gov/presidential-actions/2025/09/memorandum-for-the-secretary-of-health-and-human-services-the-commissioner-of-food-and-drugs/
MEMORANDUM FOR THE SECRETARY OF HEALTH AND HUMAN SERVICES THE COMMISSIONER OF FOOD AND DRUGS
September 9, 2025

RandySF
(77,365 posts)walkingman
(9,849 posts)hatrack
(63,572 posts)
Johonny
(24,672 posts)Most of America is streaming, while Trump views a world that time past decades ago.
AZJonnie
(1,569 posts)to allow their commercials to be shown.
Fiendish Thingy
(20,818 posts)It just might be Big Pharma.
Intractable
(1,302 posts)Please. Pretty please.
Silent Type
(11,189 posts)ImNotGod
(1,118 posts)exemptions" for corporations that pay.
newdeal2
(4,114 posts)With pharma out of the picture, he and Noem the puppy killer can buy up more pro-Trump ad space for cheap.
RockRaven
(18,022 posts)RFK Jr has staffed up HHS and its component agencies with people with financial interests in quack treatments.
Orrex
(66,045 posts)I hate to believe that Trump can do anything good, but if he manages to make this happen, then credit where due.
RockRaven
(18,022 posts)for prescription drugs. While I do not think we ought to join the crowd just to join the crowd, I also think direct to consumer ads for prescription drugs cause a great deal of harm/cost/waste and would be glad to see them go.
HOWEVER, this move will be no panacea, coming as it is from an administration whose health appointees are disproportionately grifters in the "wellness" (i.e. snake oil and bullshit) space. Their interests in this matter lie in kneecapping the competition to their bogus treatments/solutions.
RedWhiteBlueIsRacist
(1,128 posts)Response to dalton99a (Original post)
PeaceWave This message was self-deleted by its author.
Justice Brandeis
(294 posts)Drug company advertising does indeed need to come under stricter regulation, but Trump can't be trusted to deliver that.
TommyT139
(1,906 posts)Operators are standing by...to connect CEOs to Trump's greasy palms.
womanofthehills
(10,386 posts)Having to list all side effects of drugs in adds will make adds longer & cost more.
Wounded Bear
(62,981 posts)misanthrope
(9,174 posts)and spend it on opposing RFK Jr, and or Trump. It could end up in Democratic opponents' hands.