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CincyDem

(7,212 posts)

2. This is a great concept and a shitty execution that could have been 180 degrees more impactful.

Reply to bucolic_frolic (Reply #1)

Tue Jul 29, 2025, 08:12 AM

Jul 29

Don’t really know ms Sweeney but I’m sure she’s and up and coming beautiful young woman who, obviously, is white.

Some where, there’s an equally beautiful black woman, and equally stunning Latina woman, a Native American woman, and a middle eastern woman.

Exact same copy in the voice over…different videos. Break all 5 (or 6 or 7, whatever) together and let em rip.

Now it’s the same concept with a much more demographically forward looking message.

Their ad agency and CMO let them down.

IMHO.

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Highlight:

'Sydney Sweeney's ad shows an unbridled cultural shift toward whiteness' [View all] sop Jul 29 OP

Thinking backward bucolic_frolic Jul 29 #1

This is a great concept and a shitty execution that could have been 180 degrees more impactful. CincyDem Jul 29 #2

Bey if you are listening . . . JustAnotherGen Jul 29 #3