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This summer has been a particularly violent one for the United States, from the massacre of nine parishioners in Charleston to an alarming spike in the rate of gun homicides in many U.S. cities. Ask 45-year-old Jennifer Fiore, co-founder and executive director of Campaign to Unload, what’s going on and she doesn’t equivocate: "This is not a mass shooting issue, or a domestic violence, suicide, or police shooting issue alone—it is all of those and more, and it affects all of us, white and black, urban and rural, rich and poor. Only if we work together can we make change."

As a coalition of more than 50 organizations representing over 20 million Americans, Campaign to Unload aims to make that kind of large-scale collaboration happen through a series of smaller campaigns intended to hit irresponsible gunmakers where it hurts: their sources of funding. Maybe you saw Snoop Dogg’s video urging viewers to make sure their 401(k) portfolios didn’t include investments in gun manufacturing. Or perhaps you read The Nation’s piece advising UC Santa Barbara to divest from the gun industry in the wake of the 2014 shooting that resulted in six deaths there. If so, you’ve seen the results of Campaign to Unload’s efforts.

http://magazine.good.is/articles/local-globalist-jenn-fiore-campaign2unload